The Mario Blog

10.17.2019—1am    Post #14692
WaPo: Doing print happily and beautifully

So the Nationals–the baseball team of the nation’s capital–is headed for its first ever World Series. Big news.
Big photos. Great coverage.

Baseball is the national pastime. And in Washington DC, where politics may seem to be the favorite topic of conversation, and where the news of the President’s impeachment inquiry dominates, one thing that members of both parties agree on is the celebration of the Nationals, the local baseball tam, going to the World Series for the first time.

I am not a baseball fan, although my entire family loves baseball, and so did my dad. I have grandsons who are baseball stars in their respective schools.

I am, however, a fan of sports pages that are designed to shine and to transmit to the excited fans the emotion and magnitude of the moment.

Take a look at these pages, leading to the final game and then THE page announcing the win:

I communicated with Greg Manifold, Design Director of The Washington Post, about this very special project:


Totally agree that the power of print at moments like these, while also emphasizing the event’s digital opportunities as well.
Really like this page from inside today’s paper too.
The list of contributors is really long, worry I would leave someone out, but it’s the total package:

  • * Amazing photography and photo editing.
  • * An amazing set of devoted and creative designers.
  • * An amazing copy desk that writes great headlines.* Superb deadline writing and editing.

This is what print can do best, as I have mentioned so often here. Here is a page from today’s edition of The Post.  

In fact, I am preparing a presentation for a group in Toronto next week. It is a celebration of the Power of Print. One of the key points I make is that print is unrivaled in its ability to display large photos. Here we have a great example of that. These photos would never have the same impact on the small screen of a phone. Of course, there would be video and audio to enhance the stories on a mobile device. I think that newsrooms where print is done happily take advantage of the power of print to show photos like no other platform can.

The Nationals are definitely winners.

So are those guys of The Washington Post’s Design Department, headed by the talented Greg Manifold.

Read all about the Nationals’ win

https://www.washingtonpost.com/local/dc-politics/joy-in-mudville-how-the-nats-won-dcs-heart–and-what-that-tells-america-about-washington/2019/10/16/5fd998cc-f021-11e9-b648-76bcf86eb67e_story.html

From Monocle Weekend

THE INTERROGATOR / EDITION 30

https://monocle.com/minute/2019/09/21/

Mario García

Editorial consultant Mario García has advised the most important newsrooms in the world on design – and how best adapt to a digital transition. More than 700 publications, from The Wall Street Journal to the South China Morning Post, have received his strategic steer. Other than being an adjunct professor at Columbia University’s School of Journalism, he also runs his own consultancy firm: García Media. Nowadays his speciality is how digital devices influence narrative structure and consumption; his latest book, The Story, was written specifically to be read on a phone. Here, though, he confesses to a few analogue pleasures.

What they are saying about The Story!

The Story is here!

You can now download my new mobile storytelling book, The Story, from Apple Books at $6.99
This is Book 1 of a Trilogy! The other two books coming soon.
https://books.apple.com/us/book/the-story-volume-i/id1480169411


The newspaper remains the most powerful source of storytelling on the planet. But technology threatens its very existence. To survive, the Editor must transform, adapt, and manage the newsroom in a new way. Order The Story by Mario Garcia, chief strategist for the redesign of over 700 newspapers around the world.

My chat with in Monocle Radio

Listen to my chat in Monocle Radio’s The Stack: Latest episode‘The Face’ and ‘The Story’:We welcome the return of the print version of ‘The Face’ and talk to legendary newspaper designer Mario Garcia about his latest book, ‘The Story’.
https://monocle.com/radio/shows/the-stack/368/play/

My interview with CNN en Español

I was a guest in the program Encuentro, hosted by Guillermo Arduino daily at CNN en Español. The interview was about how we read on mobile devices and my introduction of my new mobile storytelling book, The Story, to a Spanish-language audience.

Mario’s speaking engagements

October 25, 2019

Keynote Luncheon Speech: Ad Club of Toronto, Newspaper Day

November 12, 2019

Keynote presentation: Business Information & Media Summit (BIMS). 

https://www.siia.net/bims

November 20, 2019

Presentation of The Story in Zurich, Switzerland, at launch party (by invitattion only). Sponsored by Monocle The Stack.

March 13, 2020

Keynote presentation at the National Media College Association Spring Convention, New York City, NY>

Order print edition of The Story

You can order the print edition of my new mobile storytelling book, The Story, from Amazon already here:

https://www.amazon.com/Story-I-Transformation-Mario-Garcia/dp/0578495759/ref=sr_1_1?keywords=The+Story+by+Mario+Garcia&qid=1565262220&s=gateway&sr=8-1

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An interview of interest

http://www.itertranslations.com/blog/2019/3/11/fd60ybflpvlqrgrpdp5ida5rq0c3sp

TheMarioBlog post # 3139

The Mario Blog