The Mario Blog

01.05.2016—3am    Post #2336
The sustainability of those printed newspapers

For those who may think 2016 is the year when print makes an exit, ask the folks at The Boston Globe, whose delivery problems have caused major frustration with those loyal subscribers.

It hasn’t been a very good start of the year for The Boston Globe—or for its print subscribers who have not been getting their daily newspaper delivered this week.

The Globe execs  say that the company switched to a new vendor and it has proved to be a little bit of an embarrassment.  Frustrated readers are calling in and, while the online edition of the Globe is available free to print subscribers, that just doesn’t cut it with the die hard readers.

“You fall into a habit of opening the door and finding the paper,” a reader said.  “Nothing wrong with doing it online, but it must be a sign of age that I prefer to turn an actual piece of paper than read a paper with a mouse in hand.”

You are not alone, faithful print reader.  This week, during a CNN interview, Barry Diller, the Chairman and Senior Executive of IAC/InterActiveCorp and Expedia, Inc. and the media executive responsible for the creation of Fox Broadcasting Company and USA Broadcasting, stated the same. 

Diller says the first thing he reads in the morning are print newspapers.

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