The newspaper remains the most powerful source of storytelling on the planet. But technology threatens its very existence. To survive, the Editor must transform, adapt, and manage the newsroom in a new way. Find out how, pre-orderThe Story by Mario Garcia, chief strategist for the redesign of over 700 newspapers around the world.
Order here:
https://thaneandprose.com/shop-the-bookstore?olsPage=products%2Fthe-story
I will be working with the talented team of Walmart’s Corporate Communications the rest of the week here in Bentonville, Arkansas.
We continue to work on linear storytelling for all those stories coming out of the giant retail chain. This week: creation of templates to facilitate the work of writer/editors/designers.
More to come as we get the workshops going here.
TheMarioBlog post #3001