The Mario Blog

11.07.2019—1am    Post #15090
The Power of (Small) Print

Bravo to The New York Times for publishing the name of all 30,000 finishers in the New York City Marathon 2019 edition.

Nothing like seeing your name in the paper.

For many people, it is the thrill of a lifetime.

But for the group of 30,000 New York City Marathon finishers, this definitely adds to the pride that takes place when they hang that medal around your neck, cover you with aluminum-paper blankets, and give you the experience of a lifetime.

I know, as I have been a marathoner (16 marathons) and ran the glorious New York City Marathon three times. So sorry that The New York Times did not run the names of all the finishers then.

Take a look:

This is a great souvenir.

A fantastic remembrance for those finishers to take home and cherish for years to come.

The power of print—no matter how small.

Bravo to The Times for giving valuable print space to this project.

Launch party for The Story in Zurich

From Monocle Weekend

THE INTERROGATOR / EDITION 30

https://monocle.com/minute/2019/09/21/

Mario García

Editorial consultant Mario García has advised the most important newsrooms in the world on design – and how best adapt to a digital transition. More than 700 publications, from The Wall Street Journal to the South China Morning Post, have received his strategic steer. Other than being an adjunct professor at Columbia University’s School of Journalism, he also runs his own consultancy firm: García Media. Nowadays his speciality is how digital devices influence narrative structure and consumption; his latest book, The Story, was written specifically to be read on a phone. Here, though, he confesses to a few analogue pleasures.

What they are saying about The Story!

The Story is here!

You can now download my new mobile storytelling book, The Story, from Apple Books at $6.99
This is Book 1 of a Trilogy! The other two books coming soon.
https://books.apple.com/us/book/the-story-volume-i/id1480169411


The newspaper remains the most powerful source of storytelling on the planet. But technology threatens its very existence. To survive, the Editor must transform, adapt, and manage the newsroom in a new way. Order The Story by Mario Garcia, chief strategist for the redesign of over 700 newspapers around the world.

My chat with in Monocle Radio

Listen to my chat in Monocle Radio’s The Stack: Latest episode‘The Face’ and ‘The Story’:We welcome the return of the print version of ‘The Face’ and talk to legendary newspaper designer Mario Garcia about his latest book, ‘The Story’.
https://monocle.com/radio/shows/the-stack/368/play/

My interview with CNN en Español

I was a guest in the program Encuentro, hosted by Guillermo Arduino daily at CNN en Español. The interview was about how we read on mobile devices and my introduction of my new mobile storytelling book, The Story, to a Spanish-language audience.

Mario’s speaking engagements

November 12, 2019

Keynote presentation: Business Information & Media Summit (BIMS). 

https://www.siia.net/bims

November 20, 2019

Presentation of The Story in Zurich, Switzerland, at launch party (by invitattion only). Sponsored by Monocle The Stack.

March 13, 2020

Keynote presentation at the National Media College Association Spring Convention, New York City, NY>

Order print edition of The Story

You can order the print edition of my new mobile storytelling book, The Story, from Amazon already here:

https://www.amazon.com/Story-I-Transformation-Mario-Garcia/dp/0578495759/ref=sr_1_1?keywords=The+Story+by+Mario+Garcia&qid=1565262220&s=gateway&sr=8-1

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An interview of interest

http://www.itertranslations.com/blog/2019/3/11/fd60ybflpvlqrgrpdp5ida5rq0c3sp

TheMarioBlog post # 3153

The Mario Blog