Aesthetics are secondary to individuality
Our newspaper design process is not derived from any formula or particular style. There are no theories of newspaper design. Newspaper design is deeply rooted in practical realities and is more organic than any abstract theoretical process. Newspapers must fit in with their city, their readers, and the communities they serve. Each newspaper must have its own identity and personality.
Our comprehensive design services range from analysis to concept development to prototype production to extensive post-launch review. Final model pages are devised in close cooperation with our clients’ in-house project teams. We supervise the creation of a comprehensive design stylebook and help train for the implementation of the design into your daily production.