Many newsrooms around the globe dedicate generous human and monetary resources to the creation of new products. That is why this semester I have assigned my students in Multiplatform Design & Storytelling to create a product that they could pitch as an enhancement to a company’s existing offerings.
The students worked in teams of two and had to consider all aspects of the new product: content/storytelling, visuals and design, technical aspects and monetization efforts.
Anyone interested in additional information about these projects can contact me and/or the students directly. Their Twitter handles are given next to their names.
Today I am profiling three of the students’ projects.
Helping you identify content to read later
Authors: Kourosh Houshmand ( @kourosh_housh) and Tiancheng (Harry) Zhang (@HarryZhangX)
Concept: “Never miss that story again,” is the motto for this project. The idea is to discover a story on the small screen, but then read it on the big screen. It is a news discovery app.
Take a look:
iPhone: https://marvelapp.com/8253d8h
iPad: https://marvelapp.com/c384c8e
Subscribe and chat
Authors: Gailie Darwich (@Gailie_Darwich) and Tiana Dong (@tianadong53)
Concept: Subscribe to your favorite publication via What’s App then you can enjoy reading the news and sharing it and chatting over it all at the same time. Trending and discovery features.
Take a look:
Chat and share an article
Making sense of all that business news
Authors: Brian Pascus (@brianpascus) and Caleb Mutua(@CalMutua)
Concept: Making financial news easier to use. This new product links to The New York Times web page, allowing for clear explanations of business news terminology. It uses video and audio as alternative ways of providing the didactic elements that are the essence of Easy Biz.
Take a look:
More of my students’ new product ideas continued tomorrow with projects that involve Starbucks, Facebook, The Washington Post and Teen Vogue.
April 18-19, 2018-–Newscamp ,Augsburg, Germany.
June 3-6, 2018—The Seminar, San Antonio, Texas.
June 7-8—WAN-IFRA World Congress, Lisbon, Portugal