This is the weekend edition of TheMarioBlog and will be updated as needed. The next blog post is Monday, Nov. 13 and I will be reporting from Buenos Aires, Argentina.
It’s the way many workshops begin these days. First, a reference to the ever increasing number of people who turn to their mobile devices for news and information. Then the revelation that Facebook seems to be the most often mentioned source of news. Yet, as we well know, while a lot of “news” is processed through Facebook entries, none is created by Facebook itself. Sort of like Uber, which is a transportation company but does not own cars.
Now a study by the Pew Research gives us some data:
About a quarter of all U.S. adults (26%) get news from two or more social media sites, up from 15% in 2013 and 18% in 2016. But there is considerable variation in the extent to which each site’s news users get news from other sites, and which sites those are.
Facebook claims the largest share of social media news consumers, and its news users are much more likely to rely solely on that site for news.
An important takeaway:
Overall, Facebook outstrips all other social media sites as a source of news; YouTube now reaches second highest percentage
Read the study here:
http://www.journalism.org/2017/09/07/news-use-across-social-media-platforms-2017/
Mario’s Speaking Engagements
Nov. 16-19, WAN IFRA Latin America, Buenos Aires, Argentina
April 18-19, 2018-–Newscamp ,Augsburg, Germany.
June 3-6, 2018—The Seminar, San Antonio, Texas.
Our digital transformation workshops
If you would like to find out more about our workshops for digital transformation, email me: mario@garciamedia.com
I will be happy to answer your questions and provide more information. Our workshops are offered in both English and Spanish.
