The Mario Blog

06.15.2018—12am    Post #7829
The climbing raccoon and a good linear story

When a St. Paul (Minnesota) raccoon scaled the city’s 15th tallest building, its actions created an Internet sensation. The New York Times told the story in a linear way that is worth taking a look at.

This is the weekend edition of TheMarioBlog and will be updated as needed. The next blog post is Monday, June 18.

This must have been no ordinary raccoon, this fellow who climbed and climbed with apparent ease until it reached the top floor of the UBS Plaza, a 25-story office tower and St. Paul’s 15th-tallest building.

It took cat food and a trap, but eventually the female raccoon about 2 years old, had been caught and it has been safely released into the wild.

Definitely a story with a happy ending, but also one that deserves our attention as The New York Times editors  told it in a linear way and we can follow the ascend of the raccoon via photos, as well as some of the social media reported by the many onlookers who gathered to watch the spectacle.

 

I am not sure I would have read this story in its entirety if it had been a traditional all text and photo gallery presentation.

 

Read the complete story here:

https://www.nytimes.com/2018/06/13/us/mpr-raccoon-building-climb.html?module=WatchingPortal&region=c-column-middle-span-region&pgType=Homepage&action=click&mediaId=wide&state=standard&contentPlacement=3&version=internal&contentCollection=www.nytimes.com&contentId=https%3A%2F%2Fwww.nytimes.com%2F2018%2F06%2F13%2Fus%2Fmpr-raccoon-building-climb.html&eventName=Watching-article-click

 

Looking for interesting newspaper table of contents pages

Dear blog readers, if you know of a newspaper that uses a good, well designed and comprehensive table of contents page (usually on Page 2, but it could be the last page of first section, too), please send to me via email: mario@garciamedia.com

I am doing a study of the effectiveness of such pages.

Also, if your newspaper is in a compact format, and you use the last page of the first book as a destination page, I’d like to see those too.

Thanks in advance.

Mario’s Speaking Engagements

 

 

August 2, Digital House (Facebook workshop), Buenos Aires

October 6, 20, 27–King’s College, New York City

The Basics of Visual Journalism seminars

 

Garcia Media: Over 25 years at your service

TheMarioBlog post #2861

 

The Mario Blog