TAKEAWAY: Make change and innovation a constant part of your work. In today’s environment, one does not make rethinking a “project” in the traditional definition of the word. Or, perhaps, it is the project that is carried out continuously. ALSO: Death of an anchorman: Page One and Walter Cronkite PLUS: A French video about the future of books
My generation grew up with Walter Cronkite as a dinner guest each night. His calm, efficient and always insightful presentation of the news was a part of the evening ritual in American homes everywhere. He has been called “the most trusted man in America”. He died Friday at the age of 92. With him we come to the end of a journalistic era—-one in which, as Cronkite said many times, an anchorman was a news presenter, and, in his case, a managing editor. His job was to offer the facts. He never considered himself a TV personality, although he was one of the medium’s biggest. I was curious to see how American newspapers covered the Cronkite obituary. The ones shown here picked my interest. In each case, Cronkite has been put on page one, where he belongs.
Interesting to note that foreign newspapers have covered Cronkite’s death as well, including Il Secolo XIX of Genoa, Italy.
If I were writing this “fable” today for Pure Design, I would substitute the word “redesign” for “rethink”. In addition, I will encourage everyone to make the rethinking a continous on going process, and not a project type thing that is done every so many years. Change should be a constant. With today’s technological advances in our field, it is much better to be on the lookout for changes that improve what we do, and how our users access it, and apply them when we are ready.
Notice that my title for this fable also uses the word “look” in it. I would now emphasize storytelling more. The title of this segment in 2009 could be : Constant rethinking for better storytelling.
All of us are interested and concerned about the future of print. Here is a short film on the future of books (in French) that you will find of great interest. Not only does it remind us that print is eternal, but it also takes us into the world of books and we will acquire and consume them in the not so distant future.
http://www.editis.com/pages_html/video_possible02.htm
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TheMarioBlog posting #310