It is called simply Papel (Paper). I happened to see it for the first time while spending the weekend in Madrid, although the section apparently has been around for at least two years.
Papel is the daily magazine of El Mundo, and, while printed in the newspaper’s regular newsprint grade paper, the design is totally magazinish. There are big photos, all ragged right body type, and the logo is a type attack of sorts.
The daily supplement consists of 12 pages with topics as follows: timely reportages about Science, Culture, Television, etc.
Inside, stories ranging from the environment and Marine Lions that are trained for rescue operations undersea, to issues of health and sex.
Take a look at some of the pages here:
Mario’s speaking engagements
Here are places where I will be taking the message of mobile storytelling in the weeks ahead:
July 11, Florida Media Conference, St. Petersburg, FL, Keynote for editors: The mobile first newspaper strategy.
Mario’s weekend rituals…..
Monocle interviews me about what I do on a typical weekend (is there such a thing? Not for someone like me who is seldom in the same location twice. But I gave it my best shot, for what may come as a normal weekend, when I am home in New York! Enjoy.
https://monocle.com/minute/2019/04/27/
Pre-order The Story
The newspaper remains the most powerful source of storytelling on the planet. But technology threatens its very existence. To survive, the Editor must transform, adapt, and manage the newsroom in a new way. Find out how, pre-orderThe Story by Mario Garcia, chief strategist for the redesign of over 700 newspapers around the world.
Order here:
https://thaneandprose.com/shop-the-bookstore?olsPage=products%2Fthe-story
An interview of interest
http://www.itertranslations.com/blog/2019/3/11/fd60ybflpvlqrgrpdp5ida5rq0c3sp
TheMarioBlog post #3079