The Mary Meeker’s charts show the facts about mobile first

The Nieman Lab does it every year: a ritual to post the top image from Mary Meeker’s State of the Internet analysis.

For those who may not know Ms. Meeker, just take a look at the New York Times headline referring to her as Queen of the Internet.

Please refer to the Nieman Lab article for all the details of Ms. Meeker’s report.

I am interested in these three comparative figures between 2010 and now that remind us that mobile first is not a state of mind to be followed by smart editors in the newsrooms. The numbers show that it is what is happening and where our audiences are going daily to get news and information.

Print then and now

Mobile then and now

TV then and now

The Nieman Lab report writer ends with the following:

“Mobile continues its rocket rise, and there’s still lots of room for ad revenue growth. And now it’s even eating away at the Great American Time Suck, television. Mobile is eating the world, and most news organizations make only a pittance off it.”

Read the full article here

https://www.niemanlab.org/2019/06/the-scariest-chart-in-mary-meekers-slide-deck-for-newspapers-has-gotten-even-a-wee-bit-scarier/

Mario’s speaking engagements

Mario addressing the INMA 19 Congress in New York City May 15, 2019.

Here are places where I will be taking the message of mobile storytelling in the weeks ahead:

July 11, Florida Media Conference, St. Petersburg, FL, Keynote for editors: The mobile first newspaper strategy.

Mario’s weekend rituals…..

Monocle interviews me about what I do on a typical weekend (is there such a thing? Not for someone like me who is seldom in the same location twice. But I gave it my best shot, for what may come as a normal weekend, when I am home in New York! Enjoy.

https://monocle.com/minute/2019/04/27/

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The newspaper remains the most powerful source of storytelling on the planet. But technology threatens its very existence. To survive, the Editor must transform, adapt, and manage the newsroom in a new way. Find out how, pre-orderThe Story by Mario Garcia, chief strategist for the redesign of over 700 newspapers around the world.