The Mario Blog

03.01.2019—1am    Post #11362
The mega visual stories

They mesmerize with the movement of the images, the engagement of user and content, and they are great for reading on mobile.

This is the weekend edition of TheMarioBlog and will be updated as needed. The next blog post is Monday, March 4.

As I write a complete segment about story structures for my book, The Story, I am revisiting certain stories that represent the best of what creative editors and designers can do to bring stories to us in a highly visual manner.

In each of these three examples from The New York Times, there is the element of cinematography that engages us from the start.

Take a look at this one about the collapse of a bridge in Genoa, Italy

https://www.nytimes.com/interactive/2018/09/06/world/europe/genoa-italy-bridge.html

This one is a photo essay done as a breaking news report:

Here is a story about NASA’s Rover :

https://www.nytimes.com/interactive/2019/02/13/science/opportunity-rover-mars-map.html

The importance of that first screen

One of the reasons these stories work so well for mobile consumption is that the first screen immediately provides motion. Sometimes a silent gif element is all we need to entice us to read further. We see how that works in each of these examples.

Pre-order The Story here

This image has an empty alt attribute; its file name is WATCH.jpg

The newspaper remains the most powerful source of storytelling on the planet. But technology threatens its very existence. To survive, the Editor must transform, adapt, and manage the newsroom in a new way. Find out how, pre-orderThe Story by Mario Garcia, chief strategist for the redesign of over 700 newspapers around the world.

Order here:

https://thaneandprose.com/shop-the-bookstore?olsPage=products%2Fthe-story

Start writing or type / to choose a block

TheMarioBlog post #3003

The Mario Blog