Monday's blog post
Smartphones will continue to be the media story next year
It's no surprise: the majority of us is getting information from smartphones. If you live in Singapore, it is 91% of you, with Spain and Ireland coming a close second. For publishers and advertisers, if you did not get this message resoundingly clear in 2015, then gear up for 2016 where it is a case of do or die when it comes to taking your product mobile.
By Mario R. García