The Star, like all modern newspapers, moves into the multiplatform era for readers who are tech savvy and live themselves in a multimedia world. Using color not only for visual appeal, but in a functional way, to give sections their own identity. We have created story structures that offer hierarchy, to differentiate more important stories from the rest.


design audit

is it? really? Is your publication or web site as good as it could be? The Garcia Media design audit can help answer this very important question. We analyze your publication or web site thoroughly, paying special attention to how it looks, how it reads and how it keeps the readers’ attention. Then we deliver a complete report, with specific ideas on how to improve and gain more readers.