Image courtesy of https://www.thinglink.com/robbmonty/scenes
–For anyone who needs that extra push to do more with video in his publication, there is now the Reuters Institute Digital Leaders Survey 2016, which emphasizes key points about video:
More than two thirds of digital leaders (79%) polled for our Reuters Institute look-ahead survey said they would be investing more in online video in 2016. Key reasons cited include more consumer interest in visual content, higher advertising premiums and more native distribution opportunities within platforms like Facebook, Twitter and Snapchat.
–The Washington Post has put TV and video at the heart of its new newsroom with four live-shot locations.
–While video is essential, Video isn’t going to replace text anytime soon. According to the Reuters study, although more people are consuming video, most still see it as supplementary to text stories rather than a replacement.
–The challenge: training those journalists and editors who are trained as “word” people to make videos. Video making requires new and special skills, which, while not difficult to obtain, require a mind set on the part of traditional journalists.
Just this past week, while conducting a workshop for reporters at the Philippines Daily Inquirer, I urged them to try video as part of their reporting. I reminded them that they don’t have to produce a Spielberg documentary, and that some basic video tips can help the average reporter to turn into a videographer, thus enhancing her story.
For more on the Reuters study, go here:
http://www.themediabriefing.com/article/will-online-video-be-the-salvation-of-journalism
For Tips on How to Make Better Videos
Take a look at Robb Montgomery's tips for making great videos:
http://www.robbmontgomery.com/p/smart-film-school.html
I recommend Robb's courses on the following topics:
How to master movie editing software
Start making videos for YouTube
Become a movie editor and online movie maker
How to make a video slideshow using free software.
How to create short videos and explainer videos
Use a time lapse app and create slo mo video
The programs to make video