The power of print and the writing is on the wall. I am always happy to see how this tradition of putting the entire print edition of a newspaper on display works. On my morning walk in Dusseldorf this Sunday stopped to see this display of the Sunday edition of Westdeutsche Zeitung, a regional newspaper I redesigned many moons ago. Somehow, this is a tradition cultivated globally, but that apparently never took off in the US. And, yes, there were readers reading in front of these displays. Irony of ironies: all had an iPhone in their hand too.
Many newspapers thru Latin America, Asia and Europe continue to display pages of their print editions outdoor for readers to sample as they pass by, as we see below.
Giant screens and virtual reality newspapers?
In an earlier blog post I discussed how I could envision the basic foundation of displaying pages of newspapers in outdoor spaces as a way to present the Virtual Reality version of a newspaper if that comes to pass—something that is a subject of discussion in several media houses worldwide.
In that blog post I was thinking that the news would appear on giant screens, as we see for advertising in New York City’s Times Square, for example.
Read my interview with Pre-Media: the future of print!
Always a pleasure to have a chat with media critic and newsletter editor, Karl Malik. This interview focuses on the future of print.
Find the interview he did with me here in both German and English:
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Deutsch:
https://www.yumpu.com/…/premedia-newsletter-world…
English:
https://www.yumpu.com/…/premedia-newsletter-world…
Mario’s speaking engagements
Association Media & Publishing
October 22
Keynote: Mobile Storytelling
Middle East Conference
Nov. 3
Keynote: How we tell stories in the mobile age
WAN IFRA Event
Rodman Media
November 19 (virtual)
Newsroom Mobile Storytelling Training
Professors: get your review version of The Story on time for fall classes
As an academic, I know the importance of having the right tools to advance our students, especially on the important subject of mobile storytelling. Please drop me an email if you would like to sample The Story in its digital edition: mario@garciamedia.com
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The full trilogy of The Story now available–3 books to guide you through a mobile first strategy. Whether you’re a reporter, editor, designer, publisher, corporate communicator, The Story is for you! https://amazon
TheMarioBlog post # 3262