The Mario Blog
08.16.2017—1am
Panama’s La Prensa: workshop digital media, day 2

Another productive workshop day with the team of La Prensa. I am amazed to see the progress the young team makes with visual storytelling, some of which are posted live at the end of the first day workshop.

It was another group and another successful digital media workshop for Panama’s http://www.prensa.com

As we see below, participants first sketch a story board of how text and visuals will combine in the story.

 

As it happened, now everyone in the newsroom has undergone training, including a hands on workshop.  As a result of yesterday’s workshop, some of the stories created and executed in the workshop were posted by the end of the day.

See stories here, all following a lineal storytelling format that is ideal for mobile devices.

http://www.prensa.com/sociedad/Aves-migratorias-afectan-vuelos-Aeropuerto-Tocumen_0_4825767390.html

http://www.prensa.com/judiciales/Domado_0_4825767394.html

http://www.prensa.com/sociedad/Uber-taxis-app-discordia_0_4825767391.html

 

 

Second day participants present their linear visual stories

Participants teamed up in groups of five, and given 2 and a half hours to complete a linear visual story, working with real news stories in the day’s agenda. A spokesperson for each group presented their story to the group, with discussion and analysis following.

 

Stories published hours after workshop concluded

http://www.prensa.com/sociedad/Uber-taxis-app-discordia_0_4825767391.html

http://www.prensa.com/cultura/Literatura-tiempo-millennialls_0_4826517324.html

The main components of lineal visual storytelling

These are the key points we have emphasized during the workshop for participants—a mix of journalists, designers, editors, technical types—as they entered into a new form of journalism and storytelling.

 

  1. Pitch your story with the headline to be used. In lineal storytelling, headlines are key to lure us to what is to come.
  2. Make sure that the story selected has plenty of graphic potential before committing to it. For lineal visual storytelling, visual assets are key, whether photos, videos, graphics, social media elements.
  3. If using videos, make sure that these are not too long. Consider silent videos too, which help create a mood and enhance the story without overwhelming it.
  4. Don’t be so ambitious with a single story: after more than five visual assets, perhaps it is time to edit the material. Less is best.
  5. Finally, the best stories are focused very precisely on one angle of the story and avoid detours.

 

The Garcia Media Digital Media Storytelling workshops

For more information about  our one or two day workshops, please feel free to contact us directly: mario@garciamedia.com

 

 

Digital Media North America

http://events.wan-ifra.org/events/digital-media-north-america-2017

 

 

This two-day event, organized jointly by WAN-IFRA and the News Media Alliance (NMA), will provide a unique opportunity for North American news media executives to hear and discuss digital revenue strategy from the world’s most advanced media companies.

I will be one of the speakers for this conference in New York City.

Digital Media Awards (Deadline for entries: Aug. 23)

I am honored to be on the jury for this WAN IFRA-sponsored competition.

 http://events.wan-ifra.org/events/north-america-digital-media-awards-2017

From Best Use of Online Video to Best News Website, from Best Advertising Campaign to Best Data Visualization Project, WAN-IFRA’s North American Digital Media Awards call upon the US and Canada’s most innovative news media companies to present their best and latest digital projects to benchmark their achievements in 10 competing categories.

The entry submission deadline is August 23.

 

TheMarioBlog post # 2683

Blog Post11.21.2017—1am
So 2017 was really NOT the year of video……
Blog Post11.20.2017—1am
The New York Times: the Spanish weekly
Blog Post11.17.2017—5am
Paywalls, storytelling highlight Latin American conference
Blog Post11.15.2017—5am
In Argentina: the hot topic is “paywalls”
Blog Post11.14.2017—1am
The NY Times’ Jobs Classified: Really?
Blog Post11.13.2017—1am
At The New York Times: a kids section on Sunday
Blog Post11.10.2017—12am
“I read it on Facebook.”
Blog Post11.09.2017—12am
The flow of a breaking new story in the mobile era
Blog Post11.08.2017—12am
When content hits the spot
Blog Post11.07.2017—12am
When hierarchy makes a statement
Blog Post11.06.2017—12am
When the advertising wraps around
Blog Post11.03.2017—1am
New Hebrew fonts from Typotheque
Blog Post11.02.2017—1am
Favorite branding logos? No surprises
Blog Post11.01.2017—7am
A New York terrorist attack on the front pages
Blog Post—1am
White (space) is the new trend for print
Blog Post10.31.2017—1am
Turkey: the jailing of an art director
Blog Post10.30.2017—1am
Need a job?
Blog Post10.27.2017—2am
The Economist & Snapchat Discover: Respecting young audiences
Blog Post10.26.2017—2am
The Wall: Get ready for the prototypes
Blog Post10.25.2017—5am
The New York Times’ website redesign: less is best and, please, sign in
Blog Post10.24.2017—5am
At The Washington Post, The Lily hits its own chords
Blog Post—5am
The Lily: new Washington Post product hits its own chords
Blog Post10.23.2017—1am
Coloring opinions
Blog Post10.20.2017—1am
Digital Media Conference: First Day highlights
Blog Post10.19.2017—6am
Speaking today at the North America Digital Media Conference
Blog Post10.18.2017—1am
Long narratives still have a coveted place
Blog Post10.17.2017—1am
Some good print-related news
Blog Post10.16.2017—1am
Digital Transformation: no newsroom is too small to attempt it
Blog Post10.13.2017—12am
WAN IFRA: the best of digital awards
Blog Post10.12.2017—12am
Taking your brand to where the young audience is: Instagram
Blog Post10.11.2017—1am
Multitaskers consume more media
Blog Post10.10.2017—12am
Germany’s Sūdkurier: workshops for digital transformation
Blog Post10.09.2017—1am
In Spain’s El Mundo: native ads
Blog Post09.29.2017—1am
For newspaper publishers, not much to sing about?
Blog Post09.28.2017—1am
Interesting reference about new digital story formats
Blog Post09.27.2017—1am
It’s a new mobile-focused redesign for salon.com
Blog Post09.26.2017—1am
Three things that caught our eye
Blog Post09.25.2017—1am
Paywalls & newspapers: from leaky to hard ones, and in between
Blog Post09.22.2017—4am
Mexican earthquake: front pages tell the story
Blog Post09.21.2017—1am
Saying adios to The Village Voice in print
Contact us with speaking requests, questions or to discuss a project.