The Mario Blog
11.10.2017—12am
“I read it on Facebook.”

That’s what many readers are saying when someone asks them where they read a certain news. The number is growing, according to a recent study. Funny, Facebook does not create content, but it does attract plenty of eyeballs.

 

This is the weekend edition of TheMarioBlog and will be updated as needed. The next blog post is Monday, Nov. 13 and I will be reporting from Buenos Aires, Argentina.

 

It’s the way many workshops begin these days.  First, a reference to the ever increasing number of people who turn to their mobile devices for news and information.  Then the revelation that Facebook seems to be the most often mentioned source of news. Yet, as we well know, while a lot of “news” is processed through Facebook entries, none is created by Facebook itself. Sort of like Uber, which is a transportation company but does not own cars.

Now a study by the Pew Research gives us some data:

About a quarter of all U.S. adults (26%) get news from two or more social media sites, up from 15% in 2013 and 18% in 2016. But there is considerable variation in the extent to which each site’s news users get news from other sites, and which sites those are.

Facebook claims the largest share of social media news consumers, and its news users are much more likely to rely solely on that site for news.

An important takeaway:

Overall, Facebook outstrips all other social media sites as a source of news; YouTube now reaches second highest percentage

Read the study here:

http://www.journalism.org/2017/09/07/news-use-across-social-media-platforms-2017/

 

 

 

 

Mario’s Speaking Engagements

 

Nov. 16-19WAN IFRA Latin America, Buenos Aires, Argentina

April 18-19, 2018-Newscamp ,Augsburg,  Germany.

 

June 3-6, 2018The Seminar, San Antonio, Texas.

 

 

 

Our digital transformation workshops

If you would like to find out more about our workshops for digital transformation, email me: mario@garciamedia.com

I will be happy to answer your questions and provide more information. Our workshops are offered in both English and Spanish.

 

 

TheMarioBlog post #2734

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