Fire & Fury, perhaps the two words most often mentioned in the year 2018 so far. Indeed, it is the controversial tell all book by journalist Michael Wolff about the going ons at the Trump White House. While I have not read the book, I do read enough reports about it to assume that the content of the book is, indeed, full of fire and fury.

Unfortunately, the cover does not reveal any of that. It is a white toast cover design that serves the main purpose of offering us the title and subtitle of the book, along with the byline for the author. Period.

That’s why I was so impressed with designer Edel Rodriguez rendition. The Cuban-born Edel has been an art director at TIME, and his illustrations have appeared in Newsweek, , among others.

“I’ve been asked what I would’ve done with the ‘Fire and Fury’ cover by some folks who think the existing cover design is a disaster and a missed opportunity, so here is what I might have done with it.”

Great, job, Edel.

You have managed to capture the main thrust of the book’s content at a glance. Not that this book needs a book cover design to sell it, but I am sure that if the publishers were to take a look at your concept, and use it for subsequent editions, there will be much better seduction at those bookstore stands.