TAKEAWAY: When Joe Zeff spoke to my Columbia University class a few weeks ago, he mentioned the term appumentary in the midst of his presentation. Students were on alert, and so was I. What an apt way to describe the style of storytelling that involves the app and the documentary. Now he shows us what an appumentary is.
TAKEAWAY: I have always been a fan of using what I call “type attacks” as an option when photos and illustrations are not available. From time to time even a type attack appears on a front page, as happened this past week at Aftenposten of Norway.
TAKEAWAY: Talk about frequency of publication! A new HBO show promises to cover breaking news once a week, on Sundays. Are they on to something?
TAKEAWAY: It seems only yesterday that the first iPad became available, generating unparalleled media interest and long lines at every Apple store in the US. Now the iPad is four years old. What has transpired? What have we learned?
TAKEAWAY: When producing a multimedia story, practice the role of curation to avoid unnecessary bells and whistles.
TAKEAWAY: Is it all digital when it comes to students presenting their portfolios at a job interview? It seems that way.
TAKEAWAY: So, it is the renaissance of brand storytelling and the techniques of multimedia storytelling come to the rescue.
TAKEAWAY: Sometimes it is an illustration that best presents the subject visually. This week, the Gulf News previews the Indian elections with some first rate illustrations of the candidates.
TAKEAWAY: A week ago Norway’s Aftenposten introduced several changes, including in its design, but also a new approach to covering news across the platforms of the media quartet. We revisit Aftenposten.