Mobile
Strategy
Mobile subscriptions are already in the billions worldwide and growing. It’s estimated that by the year 2010 more users will be accessing the internet via mobile phones than PCs (over 30 million people are doing so already in the U.S. alone). This is an important time to start considering your mobile strategy and how content can be delivered for this new medium.
Mobile User Experience
The mobile experience is different from desktop browsing, and should be treated accordingly. It’s all about context, and providing users with information that makes sense to them while on the go. Mobile doesn’t just mean the device, it means the user’s context.
Mobile Design
Optimization for devices and browsers, so the content is accessible by all by provides an improved experience for more capable browsers.
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latest articles
Mar. 13th Germany’s Welt am Sonntag: some like it compact
TAKEAWAY: The new lighter version of Welt am Sonntag is a beauty as a compact, but if you like the style of the more traditional broadsheet, you can have that, too, with more pages. Readers make the choice: WAMS original, or WAMS light. PLUS: New Pit Gottschalk blog dissects newsrooms and what makes them tick ALSO: In Nigeria, how NEXT covers a tragic massacre AND: Your iPad comment of the day
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design audit
Is your publication or web site as good as it could be? The Garcia Media design audit can help answer this very important question. We analyze your publication or web site thoroughly, paying special attention to how it looks, how it reads and how it keeps the readers’ attention. Then we deliver a complete report, with specific ideas on how to improve and gain more readers.